Home > Archive > 2009 > June

The Interface of a Cheeseburger

By Marc Ermshaus on Tuesday, June 9, 2009 at 11:49 pm.

The Information Architects like cheeseburgers:

All things have an interface. Shaping interfaces is shaping the character of things. The brand is what transports the character of things. When looking at McDonalds, iPod, Nintendo DS it becomes quite obvious that the interface is the brand.

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